مهرداد محرم زاده

The development of sports infrastructure is crucial for promoting sports culture in society; however, this process is challenged by a lack of financial resources. Donors can complement government resources by financing and accelerating sports projects, but utilizing their capacity faces obstacles. The present study aimed to identify barriers to utilizing donors' capacity in developing sports infrastructure in Iran. This study employed a qualitative content analysis method using the thematic analysis technique, which is exploratory in nature. The research population included sports experts, managers, and individuals active in the field of sports philanthropy. Sampling was conducted through purposive and snowball methods, reaching theoretical saturation after 17 interviews. Data were collected via semi-structured interviews conducted through direct communication and telephone calls. To assess validity and reliability, acceptability, transferability, confirmability, and test-retest methods were used. Data analysis yielded 52 open codes, categorized into 17 sub-themes and 6 main themes: organizational barriers, planning and management barriers, legal barriers, cultural barriers, economic barriers, and awareness and educational barriers. The present findings can serve as a crucial guide for sports organizations and the government in identifying barriers to utilize donors' capacity in developing sports infrastructure, thereby facilitating improved actual performance in this domain.

According to the new attitude in the management of gymnastics clubs, in the present research, an attempt has been made to design the implementation model of the blue ocean strategy in gymnastics clubs. This research was a qualitative study. The participants in the research were university experts who, according to the nature of the research, were conducted with 10 people in a snowball manner with semi-structured interviews until theoretical saturation was reached. In order to ensure the reliability and validity of the research, intra-subject agreement and expert opinions were used and their opinions were revised. To form the theory, Strauss and Corbin's method was used in the form of three stages of open, central and selective coding, and by using blue ocean strategy implementation tools such as the strategy canvas, the four action framework, etc., in order to present the ocean strategy implementation model. 179 The final concept was designed in the form of the foundation's data theory conceptual model consisting of the central category, causal conditions, contextual factors, intervening conditions, strategies and consequences. Also, a 5-step model for implementing the blue ocean strategy in gymnastics clubs was presented, and finally, this model was combined with the conceptual model of the foundation's data theory and the final model was obtained. In order to identify the right path to move towards the blue ocean, strategies of creation, increase, decrease and elimination were used, and finally, the implementation of the strategy resulted in the results of the research.