راحله گندمکار

This paper examines the differences between two types of categorization and then the use of conventional metaphor and metonymy and their relationship among Persian-speaking Iranians. Recent studies on categorization show that Persian speakers, similar to the Chinese, Koreans, and Japanese, categorize based on thematic relationships, unlike the European Americans who categorize based upon taxonomic relations. These studies have shown that Eastern Asians, with regard to categorization, act on the syntagmatic axis and the units in the context, and Westerners act upon the paradigmatic axis. Therefore, the hypothesis was put forth that these different cognitive functions are also represented in the application of metaphor and metonymy that is, those who use the category-based classification are more likely to use metaphors, and those who are inclined to use the relationship-based categorization tend more toward using metonymy. Examining the Persian corpus of 30,000 sentences confirmed this hypothesis. Persian speakers, who categorize based on relationships, use metonymy, which works on syntagmatic axis and based on the contiguity of two things, more than metaphor, which is based on the similarity and paradigmatic relation between two entities. The present study confirms this fact again that cognition is not the same in all human beings.