This study conducts a content analysis of Blockchain and cryptocurrency applications within the metaverse, focusing specifically on how these technologies shape users' financial behaviors. With Blockchain facilitating decentralized finance and secure asset ownership, and cryptocurrencies enabling fluid transactions in virtual environments, these technologies are integral to developing metaverse economies. By applying bibliometric and content analysis methods to articles from 2021 to 2024 in the Scopus database, the study identifies key themes and emerging trends in digital asset utilization, user engagement, and financial decision-making. The findings reveal that Blockchain and cryptocurrency applications foster new and varied financial behaviors among metaverse participants, shaping an ecosystem that is progressively diverging from traditional financial models.
