شهاب بهرامی

Sports venues and complexes are among the most important sports venues in the community. For this reason, these places should be planned according to aesthetic and technical characteristics. It's not enough to just exercise. The main purpose of the present study was to investigate the relationship between aesthetic dimensions and customer loyalty of gyms and a case study of Ardabil city.The method of this research is descriptive survey, in terms of practical purpose and is done in the field. The statistical population of this study consists of all visitors to Ardabil sports halls. The method used to sample this research is that due to the possibility of access to all these sports halls in Ardabil city, and in these places, the choice of customers was random, which was selected using Morgan's table of 384 people. . In order to collect the required data, Razavi et al.'s (2011) aesthetic dimensions questionnaire and Randall's customer loyalty questionnaire (2005) were used. The results showed that the dimensions of color, light, harmony, form, space and environment are effective in customer loyalty to sports venues and there is a significant relationship between aesthetic aesthetics and customer loyalty to sports venues (P <0.05) and direct existence. And with the improvement of the aesthetic dimension in sports venues, customer loyalty to sports venues will increase.

Purpose : The purpose of this study was to investigate the effect of self-esteem on jealousy and organizational citizenship behaviors of the staffs of general sport and youth departments of western provinces of Iran. Methodology : The research method is descriptive-correlational. The statistical population of this study includes all managers, presidents and staffs of sport and youth departments in west of Iran with 300 persons (Kermanshah 72 people, Ilam 68 people, Hamedan 57 people, Lorsan 53 people and Kordestan 50 people) and the sample was considered as the whole population. The instruments used in this study were standard questionnaires of Rahmani et al. (2010) anti-citizenship behavior questionnaire, Vecchio organizational jealousy questionnaire (2000) and Gardner self-esteem questionnaire (2000) that their reliability was 0.962, 0.849 and 0.921, respectively. The questionnaires were reviewed by eight experts in management and their ambiguities were somewhat resolved. This demonstrates the acceptable appearance and content validity of the compilation tool. Descriptive and inferential statistics (variance-based structural equation modeling) were used to analyze the data. In addition, the research hypotheses were analyzed at the 0.05 level of error using Smart PLS3 software. Findings : The findings showed that organizational self-esteem had a significant and negative effect on organizational citizenship behavior and organizational jealousy, meaning that with increasing self-esteem, organizational citizenship and organizational jealousy would decrease. Conclusion : Organizations today are looking for new approaches in management, so that they can make the best use of their human and physical resources and increase their work efficiency. The main purpose of this study is to identify the effect of organizational self-esteem on organizational jealousy and anti-organizational citizen behavior.